phearnik!® is No Stella Al Fresco

Who is Stella Al Fresco

I made a doll and it is not like Stella Al Fresco.

Sunday morning in the NYTimes, I saw an article about how Megan, The Dutchess of Sussex, promoted a doll on her new show “With Love, Megan.” Commonly known Stella Al Fresco, Megan’s daughter’s doll is sold with “a little baguette and a little cheese.” The dolls’ creators claim the dolls and their accessories help kids mimic adult behavior. Says  Acorn Store owner  Heather Hamilton where the dolls are sold, “Kids really like imitating life, and if this is what they’re seeing on their parents’ patio, then they just pretend play.”

A picture of the doll commonly called Stella Al Fresco. It helps to show the difference between it and the aws Studios.art phearnik! plush and how it is different , has a different purpose and is not like Stella Al Fresco.
The doll commonly known as Stella Al Fresco
A picture of the phearnik! plush, a small rag doll with a lavender body, a navy blue jumpsuit and a wild head of yarn for hair. It has big black eyes and a squiggly mouth. Funny, cute and a little bit scary.
The phearnik! plush

Which makes me think that my little phearnik!® has a long, uphill slog to the market. How does my slightly scary looking doll/plush that is not like Stella Al Fresco compete with the sweet, cute and Cabbage Patch-like doll? And how does my aws Studios.art doll stack up against a doll promoted by Megan?

phearnik!® is no Stella Al Fresco

A Little Scary Looking

Yes, phearnik!® is not a sweet looking doll like Stella. phearnik!® actually looks a little scary. It’s supposed to look scary. I made phearnik!® to look a little scary because the plush represents a “little fear.”

The idea behind the phearnik!® doll was to make an object that represents fear.  I would take the “little fear” with me to remind me to keep my fears small. When I keep my fears small, they don’t get big and take control of things I want or need to do. More about where I got this idea here (hint: it’s from Elizabeth Gilbert’s book, Big Magic: Creative living beyond fear).

A picture of one of the original versions of the phearnik! plush prototype. A small rag doll with a lavender body, a navy-blue jumpsuit, googlie eyes, a crooked mouth and wild hair kids love.
One of the original versions of the phearnik! plush

Sharing the phearnik!® Idea

Initially, I created phearnik!® to help me with my fear of the blank canvas. Then one day my granddaughter spied the doll on my dresser. She wanted one too. (How couldn’t she? With its quirky face and wild hair, I thought!)

A picture of the cover of the original book about phearnik! titled "Adventures with phearnik!." The book has been revised and is now "Phoebe and phearnik! Fight BIG Fears"
The original picture book about phearnik!. Now revised as “Phoebe and phearnik! Fight Big Fears”

While making my granddaughter a phearnik!®, I came up with the idea to tell her its story in a book. Hence, I created the picture book Adventures with phearnik!® and gave her both the book and plush as a birthday present.

A picture of a little girl holding her phearnik! The plush helps her overcome her fears so she can join in and have fun.
Guess who with her phearnik!

The phearnik!® Campaign

Since then, I wanted to share the book and the plush with others. phearnik!® definitely helped me. Every day it’s there to remind me not to be fearful of things that are new to me like a blank canvas. More importantly, it helps me with becoming an entrepreneur to promote the phearnik!® idea to others. I believe phearnik!® can help others who, like me, are held back by irrational and debilitating fears.

phearnik!® has helped me do everything I have needed to do to get to this point of launching the phearnik!® Campaign. The campaign seeks to raise funds to support mental health making the plush available to others, both kids and adults, dealing with irrational fears.

A picture of a bookmark that says "Support Mental Health, Join the phearnik! Campaign" with a QR code to sign up.

Yes, phearnik!® is no Stella Al Fresco but That’s Okay

A picture of  the doll Stella Al Fresco holding a phearnik! plush symbolizing how the plush reminds kids to keep their fears small.
Stella and phearnik! as friends

phearnik!® is not like Stella Al Fresco. But I like to think that even Stella would like to have a phearnik!® It would remind her to keep her fears small so she can live a more fearless life. Ah, yes, what a vision. Instead  of competing with each other, Stella and phearnik!® could be  friends!

Do you agree? What do you think? Have you ever had a doll like Stella? Or phearnik!®? Tell us about it in the Comments.

Find out more about phearnik!® and get a free “How to Use phearnik!®” pdf here.

Coming soon: the many faces of phearnik!®

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Support Kids’ Mental Health with phearnik!®

“My kid is scared of everything”

Parenting fearful kids is exhausting. Furthermore, it’s even more exasperating than just “plain old parenting” which is exhausting enough!  The fears I’m talking about are the non-life-threatening kind and are often about things other children have no issues with.  Importantly, you wonder, why your child is so anxious and scared of everything?

A picture of a little girl in bed in the dark looking very frightened.
From the picture book “Phoebe and phearnik! Fight BIG Fears”

Longing for Curiosity and Courage

Indeed, you would love for your child, lest I say, “To be like other kids.” I’m talking about the ones who don’t seem to be scared of everything. Life would be easier and less stressful. Moreover, it would be great if your fearful child could approach new experiences with curiosity and courage.

Developing Skills

A close up of two kids having fun playing in the surf from an illustration from the picture book.
From the picture book “Phoebe and phearnik! Fight BIG Fears”

Clearly, all kids are different and deal with unfamiliar activities in various ways. This often depends on their skills. We develop physical and mental health over time, frequently without noticing we’re developing skills.  We more easily think about what’s needed for our children’s physical health. The ethereal skills of mental health are harder to pinpoint. In addition, you may ask, what exactly are those skills?

Assessing Skills

To help parents, caregivers, teachers and others assess a child’s mental health, I have put together an introductory skill checklist. The list begins with the basic skills of social and emotional health. Also, the list includes life skills and others for specific emotional needs.

Importantly, basic mental health begins with communication skills, both interpersonal and intrapersonal. Helping kids to be less ‘scared of everything’ begins with building their  intrapersonal communication skills.

Less Scared of Everything with phearnik!®

Meet phearnik!® –  a toy that helps kids build an essential intrapersonal communication skill!

Who  wouldn’t want a toy that relieves their kid’s fears and be less scared of everything? Well…  phearnik!® is that toy! When faced with non-life-threatening fears, the small quirky plush prompts children to practice mindfulness, an intrapersonal communication skill.

phearnik!® (pronounced: fear-nik) means “Little Fear.” It helps kids to mindfully keep their fears “small” and not let them get “big.” Having a little fear helps keep kids safe. But too much or letting it get “big” stops them from doing what they want or need to do.

“Too little fear and you don’t pay enough attention; too much and you freeze.”

Anthony Doerr, Cloud Cuckoo Land

Support Kids’ Mental Health

This post marks the beginning of my phearnik!® campaign. My goal is to make the cute little plush available to any kid who needs it. I want to bring its subtle powers to  help these kids be less scared of everything.

Over the next few months, I will be talking about phearnik!®:

  • what it is;
  • what it does,
  • how it helps boost mental health and
  • how I am trying to bring it to kids who need it.

Then in October, I plan to launch my 30-day fund-raising campaign to help manufacture, package and ship phearnik!® and its accompanying picture book to kids who need it.

A picture of the phearnik! plush prototype. A small rag doll with a lavender body, a navy-blue jumpsuit, googlie eyes, a crooked mouth and wild hair kids love.
phearnik! prototype

Help Boost Children’s Mental Health –

  • Get more information about how phearnik!®  works,
    • Find out how the quirky little plush came to be,
      • Get campaign updates (like how phearnik!® will be made available),
          • Get more mental health skill building info and
            • Support the larger mission of boosting children’s mental health skill building!

    Next blog post – details about how phearnik!® works. Sign up to stay tuned!

    How to Achieve Your Resolution

    A New Way to Achieve Your Resolution

    It’s resolution time once again. This year, I was intrigued by the NY Times article, “For a Happier New Year, Focus on Your Loved Ones.” In it, writer Holly Burns, posits a new way to make and  achieve resolutions.   Instead of self-focused goals, Burns suggests making other-serving resolutions – goals with or about others. She then supports this idea with research. The study shows that when we take the focus off the “self,” we can positively impact both ourselves and others.

    Struggling with Next Steps

    If you’re anything like me, you struggle with achieving your goals. Also like me, with many steps and so much to do,  it feels overwhelming.

    I have been struggling with my next steps with my aws Studios. My plan is to put most of my efforts into launching my therapy doll into the toy and novelty market. My deadline is this year. It’s a lot to do in a short amount of time. My goal objectives include:

    • Setting up a crowdfunding campaign
    • Getting quotes and samples of the toy and its companion book
    • Creating an eBook
    • Getting a doll and book package designed and
    • Promoting my “product” with this blog and social media posts.

    From Self-Focused to Other-Serving

    I’m guessing that, like me, you make self-focused resolutions. These goals center on becoming a better person, have a better body, etc. Often, we don’t get too far with these promises. But I am digging this idea. I like the idea of taking the focus off us. And, making resolutions that impact both ourselves and others.

     Perfect Timing

    Because of my feelings of overwhelm, I have been looking for a “sign” to keep me going. The idea of making resolutions for others comes at a perfect time for me. we are more apt to keep working on our goals knowing it will affect others. It is the sign I have been looking for.

    What Is Your Other-Serving Resolution?

    To help you think of a resolution that benefits someone else, here is mine as an example:

    In 2025, I resolve to launch my phearnik!® crowdfunding campaign. phearnik!®, or “little fear,” is a small rag doll. It helps fearful kids and adults manage their fears. Once, managed, they can  join in and have fun (more about this here and here).

    My Other-Serving Resolution Can Help You Make Yours

    If you are looking to resolve feelings of fear and anxiety or help others with theirs, phearnik!® can help. The quirky plush teaches fearful kids and adults to be more mindful of their reactions to fear. It prompts its user to make the important brain switch from primitive reaction to a contemporary, non-life-threatening response.

    Let’s Achieve our Resolutions Together

    Fear of the blank canvas!

    In the Comments below, share  your resolution (self-focused or other-serving, it doesn’t matter). I’ll support you in your quest to achieve your resolution.

    And if you sign up to this blog, you’ll be supporting me. I’ll be updating my resolution – all about helping fearful kids and adults learn an important mental health skill.

    Happy New Year!

    Mental, Emotional, and Social Health with Toys? Yes, with MESH!

    MESH + Toy Industry + aws Studios

    While perusing an issue of “The Toy Book,” a toy industry trade magazine, I came across a mention by Editor in Chief James Zahn in his editorial about “MESH,” a new acronym for “mental, emotional, and social health.” For me, this was a ‘needle in the haystack’ discovery. To find a link from the toy industry to me — a mental health educator, picture book author/illustrator, and toy designer — was a jump for joy moment.

    Where did this MESH acronym come from?

    I needed more info. After a little searching, I found a podcast about “MESH” by The Toy Coach, Azhelle Wade. In this podcast, Azhelle interviews Rachele Harmuth of ThinkFun and co-originator of the MESH acronym. In short, seeing how mental health issues were increasing worldwide in children and teens, Harmuth, with years of experience in the toy industry, wanted to know if there was a way to help families — kids and parents — build their resiliency to mental illness with play and toys.

    Combining Mental Health Education and Social Emotional Learning (SEL)

    Harmuth then partnered with resiliency expert Dr. Deborah Gilboa and the two came up with the MESH term combining both the fields of mental health and social emotional learning. Genius! And it’s about time. For the past few decades, the fields of mental health education and social emotional learning (SEL) operated separately and siloed. Harmuth and Gilboa have combined the two fields — the skills of mental health and the “Pillars” of SEL— into the following eight skills:

    • Problem solving
    • Perseverance
    • Adaptation
    • Conflict resolution
    • Self-regulation
    • Self-advocacy
    • Cognitive skills
    • Communication strategies

    Then they identified four areas where toys and games can build these skills:

    • A focus on problem solving and perseverance
    • Encouraging storytelling
    • Presenting new or increasing challenges over the duration of play and
    • Drawing children and their adults together in play.

    [Find out more here at MESHhelps.org]

    What’s all this got to do with aws Studios?

    I was initially perusing “The Toy Book” because I have been trying to learn more about the toy industry. And I was doing this because I created a toy, specifically a plush (a stuffed fabric toy), designed to help kids build their MESH skills. Currently, I am trying to license the toy to a licensing manufacturer, aka a licensee.

    Mental, Emotional, and Social Health Skill Building Through Toys and Play

    I am thrilled to see a connection between mental health skill building and the toy industry. Like what the industry has done by connecting toys and games to STEAM, the interdisciplinary approach to learning that combines science, technology, engineering, arts, and mathematics, the MESH movement is doing the same. It’s making connections to current toys and games on the market that build one or more of the mental, emotional, and social health identified skills.

    There’s no better way to build mental, emotional, and social health — MESH — skills than through toys and play!